Tagline
Choosing quality means choosing fulfilling moments.
EASTBOY MEN'S is a school-style brand based in Tokyo, Japan. EASTBOY was launched in March 1983, offering essentials for the school lives of junior and senior high school students, including blazers, checked skirts, and bags. With the Statue of Liberty as its motif, the brand presents school style rooted in traditional fashion. Since uniforms and bags are worn every day, it emphasizes creating items that are comfortable to move in and easy to use. It continues to support students in making their school lives more enjoyable and fulfilling.
Concept
School style rooted in traditional fashion, with the Statue of Liberty as its motif.