ELEMENT

ELEMENT eden was a women’s line established by ELEMENT, whose core focus was skateboarding, to expand into the women’s market. In the late 2000s, it was developed as a collection aimed at people involved in the women’s skate scene, offering a broad range of items that included everyday wear such as dresses, knitwear, and jackets alongside T-shirts and sweatshirts. While the main line, centered on menswear, focused on skatewear and graphics, eden added women’s silhouettes, patterns, and lifestyle elements, serving to broaden points of connection with the brand. Unlike Emerald, which covered environmentally conscious product ranges, and Wolfeboro, which focused on functional outerwear, it was the line responsible for women’s daily wear.

Element Emerald Collection is a derived collection that concentrated ELEMENT’s environmental awareness in its materials and product design. It began as casual footwear at the end of 2010 and expanded into apparel in 2011. It offered hoodies, T-shirts, denim, jackets, boots, and sneakers made with materials such as organic cotton, recycled polyester, bamboo, hemp, and recycled rubber. Unlike the main line, which foregrounded functionality dedicated to skateboarding, it focused on casual clothing for urban wear and footwear for an active lifestyle, forming a more mature product range. Unlike eden, which handled everyday wear for women, and Wolfeboro, which handled outdoor outerwear, it was a line responsible for environmental consideration and lifestyle offerings.

Element Wolfeboro Collection is an outdoor-oriented sub-line launched in 2015, incorporating East Coast roots and New England culture into ELEMENT’s skate-inspired casualwear. Inspired by Wolfeboro, New Hampshire, a place tied to Johnny Schillereff’s family memories, it emphasizes durability and practicality for harsh seasons, with a focus on items such as jackets, coats, parkas, and vests. It places greater emphasis on outerwear and workwear elements than standard skatewear, serving to translate ELEMENT’s relationship with nature into clothing. In contrast to eden, which focuses on women’s everyday wear, and Emerald, which centers on environmentally conscious materials, this line is responsible for functionality and outdoor use.