Tagline
Absolute Freedom & Sweet Holidays
EXPRESS HOLIDAY is a fashion brand launched in South Korea in 2022. It is operated by Next Design Lab and offers menswear, womenswear, and accessories. With the concept of “absolute freedom, unbound by any circumstances or conditions,” it aspires to “everyone, everywhere, anytime.” Through designs that keep complexity to a minimum and high-quality craftsmanship, the brand shares its thoughts on holidays that pass quickly amid the busy and demanding modern society, aiming to comfort consumers through clothing and help them overcome these circumstances. Based in Korea, it also aspires to expand overseas.
Concept
The concept of ‘EXPRESS HOLIDAY’ seeks absolute freedom without being bound by any circumstances or conditions.