FIXIE

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Overview

Tagline

Street Contemporary Sportive Casual Look
FIXIE is a subline of CUSTOMUS, a men's streetwear, workwear, and casual brand originating in Seoul, South Korea. Founded by Won Kyungmook, CUSTOMUS presented FIXIE alongside X-OFFICE and T-WORKS during its Spring/Summer 2017 launch. Inspired by fixed-gear bicycles, FIXIE offers street sportive casualwear combining the sensibility of street casual style with the functionality of sportswear, for riders commuting to work and traveling around the city. Ma Jeong-ye is identified as the designer.

Concept

It is inspired by Fixie, fixed-gear bicycle, and made for customers who ride to work and travel in town.

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Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
2017
2017 Parent brand
CUSTOMUS
Clothing

A sporty casual line centered on bicycle culture

FIXIE is a sporty casual line derived from CUSTOMUS’s brand concept, drawing inspiration f

FIXIE is a sporty casual line derived from CUSTOMUS’s brand concept, drawing inspiration from fixed-gear bicycle culture and the lifestyle of getting around the city. It combines the sensibility of street casual with the functionality of sportswear, offering clothing suited to commuting, urban travel, and leisure. In contrast to X-OFFICE, which is for office wear, and T-WORKS, which is for vintage workwear, it is explicitly positioned as the sub-line for active urban living.

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