FREEDOM

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Overview

FREEDOM is a gymwear and lifestyle brand launched in South Korea in 2021. It is operated by Seoul-based Freedom Worldwide and offers items for both training and everyday wear, including T-shirts, tank tops, hoodies, shorts, pants, leggings, and caps. The brand concept is “freedom in the moment of exercise.” The brand focuses primarily on menswear and also offers womenswear, and has collaborated with OLYMPIA and others.

Concept

Freedom in the moment of exercise

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