Tagline
Therefore I GoLite
GoLite is an outdoor brand founded in 1998 in Boulder, Colorado, USA, by the couple Kim Coupounas and Demetri “Coup” Coupounas. It offers gear focused on lightweight design and technical performance, including tents, backpacks, sleeping bags, and apparel, and helped drive the spread of ultralight backpacking. The former company filed for Chapter 11 bankruptcy in 2014, but the brand relaunched in 2018 under new ownership. Today, it focuses on sustainable performance apparel for running, hiking, and travel, made with recycled materials and low-energy manufacturing processes, placing environmental and social responsibility at the core of its business.
Concept
Sustainability is our mission and is at the heart of what we do.