GRACE by GOODY GRAMS

A label derived from Goody Grams that was developed in the past. In the GLOBAL FORME CONCRETE catalog, GRACE by goody grams was listed as an independent brand name and offered items ranging from fragrance to glasses, trays, cutlery, and interior accessories. Unlike the broader range of design goods from Goody Grams itself, it was positioned to offer a lifestyle concept for women through fragrance and items for the dining table. Although it is not prominent in the current list of main brands, it is included as a derivative label whose relationship to the parent brand is clear from its name.

GRACE by GOODY GRAMS is a derivative brand that extends Goody Grams’ design into fragrance and everyday goods. Its offerings include fragrance oils, room sprays, potpourri, sachets, glass bottles for shampoo and body wash, cutlery, trays, and storage items, forming a range of products that brings fragrance into living spaces. While Goody Grams covers a broad range of miscellaneous goods and tableware, and Goody Grams Add foregrounds the aging of materials, GRACE occupies the lifestyle segment centered on fragrance and home care.