GUESS by MARCIANO

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Overview

GUESS by MARCIANO is a contemporary line derived from GUESS, which was founded by the Marciano brothers in 1981. It began as MARCIANO in 2004 and was renamed in 2010. GUESS’s in-house design team offers trend-oriented apparel and accessories for women and men. As the brand’s first extension line, it continues to be offered in stores and online.

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Founded
1981
1981 Parent brand
GUESS
Clothing

An adult contemporary line positioned above the main line.

A derivative line within GUESS serving the adult contemporary segment, it was offered in 2

A derivative line within GUESS serving the adult contemporary segment, it was offered in 2007 as a women’s and men’s contemporary line for Europe, the Middle East, and Asia. The current official website also groups products for women and men under the Marciano name, operating them as separate categories. Positioned as a more structured, higher-tier offering than the main GUESS line, its role is distinct from G by GUESS’s expansion into younger consumers and GUESS Kids’ children’s segment.

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