Tagline
Style That Lives With You
Billy Reid is a brand founded by the designer himself in 2004 in Florence, Alabama, U.S. It focuses on men's and women's ready-to-wear and also offers shoes and accessories. Its slogan is “Style That Lives With You.” With “built to last” as its guiding principle, the brand emphasizes making fewer, better things and balancing sustainability with craftsmanship. The community celebrates each year at the Shindig festival.
Concept
More importantly, we make clothing that is built to last. We believe in creating fewer, better things. This approach balances sustainability and artisanship.