Tagline
The right direction.
GUVO is a casual fashion brand established in Korea in 2020. Its range includes tops, outerwear, pants, hats, bags, and accessories, and it puts forward “The right direction” and “details you can feel rather than you can see.” On its official website, GUVO states, “GUVO reconstructs itself as L.P.P.,” expressing an approach that avoids fixed definitions and leaves traces of the process of change. The brand is also available through online retailers in Japan.
Concept
details you can feel rather than you can see.