HAE BY HAEKIM is a contemporary womenswear brand launched in South Korea in 2021. Based in Seongdong-gu, Seoul, it primarily offers ready-to-wear pieces such as dresses, tops, skirts, pants, and jackets. The brand pursues postmodern design shaped by aesthetics and a free spirit, emphasizing self-expression and diversity. It regularly presents pieces incorporating pleats and tailoring.
Concept
A brand that pursues postmodern design shaped by aesthetics and a free spirit, for people who express their individuality and value diversity.