HAINT is a women's fashion brand launched in Korea in 2020. Centered on denim, it offers tops, bottoms, one-piece garments, accessories, and more, proposing a new, flexible new-basic style based on “comfortable casual.” It adds witty details, distinctive colors, and a unique sensibility to designs that stay true to the basics, translating them into casual wear that is easy to incorporate into everyday life. Denim pants and denim skirts are among its signature items.
Concept
comfortable casual