Haix

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Overview

Tagline

HEROES WEAR HAIX
HAIX is a functional footwear brand founded in 1948 in Mainburg, Bavaria, Germany, by shoemaker Xaver Haimerl. It focuses on boots and shoes for firefighting and rescue, police, the military, forestry, worksites, and outdoor use, and also offers workwear. In 1992, the founder’s son, Ewald Haimerl, developed leather firefighting boots, laying the foundation for the company’s specialized footwear business. The company also offers clothing collections such as HAIX WEAR and supplies products worldwide.

Concept

Our mission has always been to make the best specialized footwear on the market.

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Parent brands and sub-brands, ordered by founding year.

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2 brands
Founded
2017-2023
2017 Sub-brand
HAIX WEAR
Clothing

A functional apparel line that extends from footwear into clothing

An official clothing collection announced by HAIX in 2017, it extends the product range of

An official clothing collection announced by HAIX in 2017, it extends the product range of a brand that had focused on footwear for specialized uses into workwear and everyday clothing. In official materials from 2021, it is divided into Work21 and Life21: the former is positioned as workwear emphasizing functionality, while the latter is positioned as clothing suited to both work and everyday use. It is an apparel line distinct from the footwear lines organized by use.

2023 Sub-brand
HAIX FLEXTREME
Clothing

A core line of workwear and outdoor clothing for use on the job

A workwear and outdoor clothing collection launched by HAIX in 2024. Complementing HAIX’s

A workwear and outdoor clothing collection launched by HAIX in 2024. Complementing HAIX’s functional footwear, it provides clothing designed for ease of movement and protection on the job. In 2025, a collection for women in construction and skilled trades was also added. Following HAIX WEAR’s clothing offering, it is positioned as an apparel line with a more clearly defined focus on use in work environments.

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Country of origin, founding year, categories and parent brands.

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