Harmont & Blaine

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Overview

Tagline

Living in Color
Harmont & Blaine is a fashion brand originating in Naples, Italy. Its founders, Domenico Menniti, Enzo Menniti, Paolo Montefusco, and Massimo Montefusco, established the company in 1986, and in 1995 developed the brand into colorful casual total looks. The brand produces clothing and accessories for men, women, and children, and features the dachshund “Blaine” as its iconic logo. Against the backdrop of Mediterranean culture, it incorporates color into everyday wear as a symbol of vitality and self-expression. Paolo Montefusco is responsible for creative direction.

Concept

Inspired by Mediterranean culture, the brand incorporates color into everyday style as a symbol of vitality and self-expression.

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Parent brands and sub-brands, ordered by founding year.

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2 brands
Founded
2005
2005 Sub-brand
Harmont & Blaine Junior
Clothing

A line focused on children’s collections

Harmont & Blaine Junior is officially presented as the parent brand’s children’s line. Alo

Harmont & Blaine Junior is officially presented as the parent brand’s children’s line. Alongside the men’s and women’s collections, it offers clothing and accessories suited to children’s ages and activities, extending the brand’s colors and style to kids. The official website also presents it as a separate Junior collection, with collections from recent years available.

- Sub-brand
Blaine
Clothing

An accessible line for urban living.

Blaine is a diffusion line officially developed by Harmont & Blaine. It carries forward th

Blaine is a diffusion line officially developed by Harmont & Blaine. It carries forward the parent brand’s stylistic foundations, including its use of color, details, and comfort, while focusing on a more urban and functional lifestyle. With the slogan “smart style + smart price,” it is positioned as a line offering products distinct from the regular collections.

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