Heartmade is a womenswear brand based in Copenhagen, Denmark. Designer Julie Fagerholt founded the brand in 1998, initially as a couture label for a select clientele, and presented its first ready-to-wear collection in 2000. It now offers clothing and accessories for women. The brand officially describes its designs as combining refined bohemian style and Scandinavian minimalism with prints. It emphasizes craftsmanship, carefully selected materials, and responsible production, and creates four seasonal collections a year.
Concept
Refined bohemian and Scandinavian minimalism with beautiful prints and a sophisticated expression.