HOLIDAY BOILEAU

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Overview

HOLIDAY BOILEAU is a French lifestyle and apparel brand founded in Paris in 2017 by art director Franck Durand. Based on the world and aesthetic of the travel magazine Holiday, which Durand relaunched in Paris in 2014, the brand offers menswear and womenswear, bags, accessories, candles, and more. Since 2018, vintage specialist Gauthier Borsarello has been involved as style director. The brand is guided by an approach that places a high standard of craftsmanship at the service of “fundamental elegance and necessary luxury,” and is based in Paris, with a presence at department stores and select shops overseas.

Concept

High standard craftsmanship at the service of a fundamental elegance and necessary luxury.

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1 brands
Founded
1946
1946 Parent brand
HOLIDAY MAGAZINE
Clothing

An independent line that brings the magazine’s world into clothing

Holiday Boileau is a unisex clothing line launched in 2017 to bring the world of HOLIDAY M

Holiday Boileau is a unisex clothing line launched in 2017 to bring the world of HOLIDAY MAGAZINE, revived in 2014, into clothing. Rather than merchandise or promotional items for the magazine itself, it developed shirts, jackets, pants, knitwear, sweatshirts, and other items as an independent ready-to-wear brand overseen by Frank Durand. Drawing on the archives of travel magazines and Parisian dress culture, it occupies a clothing category distinct from the magazine. While Holiday Interiors and Gardens represents an expansion into publishing, Holiday Boileau is a clothing line that translates the brand’s ethos into everyday wear.

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