Honolua Wahine

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Overview

Honolua Wahine was a women's line derived from HONOLUA, a surf brand established on Maui, Hawaii, in 1995. The brand name was inspired by Honolua Bay, a surf spot on the west coast of Maui. It offered women's beachwear, swimwear, resort wear, T-shirts, dresses, and other items. Its main focus was casual wear suited to an active lifestyle centered around the ocean, and it was sold at stores across Hawaii. An independent official presence can no longer be confirmed, and it is classified as a discontinued spin-off line.

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1 brands
Founded
1995
1995 Parent brand
HONOLUA
Clothing

A women's line specializing in products for women

Honolua Wahine is a women's line derived from Honolua Surf Co. It independently offered be

Honolua Wahine is a women's line derived from Honolua Surf Co. It independently offered beachwear, swimwear, resort wear, T-shirts, and other items, primarily targeting female surfers. In contrast to the main Honolua Surf Co. line, which included products for men and families, it was positioned as the line responsible for a women-only assortment and retail operations, with specialty stores also opened in various parts of Hawaii. Alongside Honolua Keiki, it is treated as a derivative line that expanded the brand's customer base by gender and age group.

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