HYT

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Country: Switzerland
Founded: 2012 2010s
Category: Watches
Related brands: Watches brands founded in the 2010s Watches brands from Switzerland

Overview

Tagline

challenge everything

HYT is an independent watch brand founded in Neuchâtel, Switzerland, in 2012. In 2010, its founding members developed the concept of displaying time with liquid. The brand debuted in 2012 with its first timepiece, the H1, built around a patented fluidic module that circulates liquid using the power of a mechanical movement to display the time. It champions a return to the origins of timekeeping, echoing ancient water clocks, and has several collections, including S1, T1, Conical Tourbillon, Moon Runner, and Hastroid.

Concept

the ambition to return to the very sources of timekeeping as they were first established many thousands of years ago: the Clepsydra.

HYT characteristics

Main traits of HYT

Decoration & playfulness: Rich decoration, colours and patterns, and playful design.
Avant-garde & designer: Avant-garde design and expressions of a designer’s individuality and artistry.
Luxury & heritage: Position in the luxury market and connections to fashion history and culture.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of HYT relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.