ICEBERG JEANS

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Overview

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ICEBERG JEANS is reborn with new energy for the 21st century
ICEBERG JEANS is a denim and streetwear line that emerged from Italian brand ICEBERG and debuted in 1986. It has now relaunched under creative director James Long, with a wardrobe centered on denim that also includes outerwear, knitwear, tailoring, casualwear, and accessories. The brand highlights playfulness, fit, self-expression, and color contrast, and is also known for campaigns featuring Lil’ Kim and Paris Hilton.

Concept

ICEBERG JEANS embodies a vibrant mindset: playful, inclusive, contemporary, accessible, and irresistible.

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Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
1974
1974 Parent brand
Iceberg
Clothing

A street-oriented spin-off line for everyday wear

Debuting in 1986, ICEBERG JEANS is a spin-off line that relaunched within ICEBERG as a sep

Debuting in 1986, ICEBERG JEANS is a spin-off line that relaunched within ICEBERG as a separate, more street-oriented line, and is currently being developed again under James Long. Its official offering centers on denim while extending to outerwear, knitwear, tailoring, casualwear, and accessories, and includes bags and small goods referencing 1990s logos. It serves a role closer to the everyday wardrobe than the main ICEBERG line.

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Brands that share a country of origin, founding period, category or designer.

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