Hogan

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Overview

Tagline

Visionary maker of casual luxury, since 1986.
HOGAN is a luxury footwear and lifestyle brand launched in Italy in 1986 by the Tod's Group (the Della Valle family). Focusing on sneakers, it offers shoes for men, women, and children, as well as bags, eyewear, and ready-to-wear, and has an international presence through directly operated stores and multibrand retailers. Its core philosophy is “casual luxury,” with an official emphasis on quality and comfort. Notable lines include “Interactive,” introduced in 1997, and “Hogan Rebel,” launched later.

Concept

Hogan’s unique and innovative vision of casual luxury for every occasion.

Hogan characteristics

Hogan: 9 style characteristics Traits further from the centre are more prominent within this brand. Distance is not a score, and the area does not indicate brand quality or rank. Minimal & basics Polished & dressy Luxury & heritage Avant-garde & designer Decoration & playfulness Streetwear Trends & youth culture Sporty & sportswear Outdoor & functional

Main traits of Hogan

Minimal & basics
Minimal design and clean everyday staples.
Sporty & sportswear
Sportswear and styles inspired by physical activity.
Polished & dressy
Clean silhouettes and polished, elegant dressing.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of Hogan relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands
6 brands
Founded
1997-2021
1997 Sub-brand
Hogan Interactive
Footwear

A classic sneaker line representing the brand

Hogan Interactive is a signature classic sneaker family from Hogan, introduced in 1997. Ch

Hogan Interactive is a signature classic sneaker family from Hogan, introduced in 1997. Characterized by an H logo on the side and a slightly thicker sole, it has continued to be offered with design updates each season. As a group of classic models carrying forward the brand’s focus on comfort and materials, it supports the core of Hogan’s product offering.

2008 Sub-brand
Hogan Rebel
Footwear

A spin-off line with a stronger fashion focus

HOGAN REBEL is a sneaker-focused collection announced in 2008 as a spin-off line of Hogan.

HOGAN REBEL is a sneaker-focused collection announced in 2008 as a spin-off line of Hogan. From its introduction, it presented designs with stronger decorative and fashion-forward elements, and its development to include ready-to-wear, as well as moves toward trademark registration, have been documented. While retaining Hogan’s “casual luxury” framework, it is positioned as a distinct line that emphasizes trendiness more clearly.

2009 Sub-brand
Hogan Eyewear
Eyewear

Eyewear developed under license

Hogan Eyewear is the designation for a sunglasses/eyewear line that Hogan began developing

Hogan Eyewear is the designation for a sunglasses/eyewear line that Hogan began developing in 2009 under license with Marcolin. Under the license, Marcolin handled production and distribution, commercializing frames featuring the HOGAN logo and design elements and thereby expanding the brand’s product range.

2021 Sub-brand
Hogan 3R
Footwear

A sneaker line focused on sustainability

Hogan 3R is the name of a sustainability-oriented series centered on Recycle, Reuse, and R

Hogan 3R is the name of a sustainability-oriented series centered on Recycle, Reuse, and Reduce. Introduced in recent years, it comprises sneakers made with recycled and environmentally considerate materials. Offered across multiple seasons, it adds sustainability-focused options to the brand’s product line through products centered on material circularity and reducing environmental impact.

- Sub-brand
Hogan H365
Footwear

An everyday sneaker family

Hogan H365 is a sneaker family designation that Hogan has continued to use in recent years

Hogan H365 is a sneaker family designation that Hogan has continued to use in recent years, with offerings centered on designs intended for everyday wear and combinations of lightweight soles and leather. Products listed as “Hogan H365” continue to be sold through department stores, select shops, and e-commerce sites, and are treated as one component of the brand’s established practical line.

- Sub-brand
Hogan Junior
Footwear

A junior line for children

“Hogan Junior” is a line designation used by Hogan for its offerings for children, referri

“Hogan Junior” is a line designation used by Hogan for its offerings for children, referring to a range of products that includes children’s-size sneakers and related accessories. Since its founding, Hogan has offered products for men, women, and children, and “Hogan Junior” has been used in some cases as a category label in retail and e-commerce.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about Hogan

Country of origin, founding year, categories and parent brands.

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