ITTI

Link copied

Could not copy. Select and copy the link below.

Link to share

Country: Japan
Founded: 2017 2010s
Category: Wallets Bags Accessories
Related brands: Wallets brands founded in the 2010s Wallets brands from Japan

Overview

ITTI is a Japan-origin leather brand launched in 2017 by designer Wataru Aoki. It offers wallets, card cases, bags, and leather accessories made using traditional materials selected in Japan and abroad. Its guiding principle is “innovative design” that is simple yet does not fit into established categories such as menswear and womenswear or classical and modern styles. The brand pursues craftsmanship that combines minimalist design with functionality suited to intended uses. Its main production area is Tokyo’s downtown neighborhoods, where it works with experienced tanners and artisans.

Concept

Innovative design

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 2021

Year Brand Category Description

2021

ITTI HOME

Sub-brand

Bags

A second label focused on everyday offerings

ITTI HOME is a second label officially launched by ITTI, tasked with extending the parent

ITTI HOME is a second label officially launched by ITTI, tasked with extending the parent brand’s world view into everyday life. While ITTI broadly presents wallets, bags, and leather accessories with a focus on material selection and functionality, ITTI HOME releases new collections irregularly, each capturing “what ITTI can do now and how ITTI sees everyday life.” Its lineup is intended for anyone to use, without being bound by seasons or gender, and is sold primarily through the official online shop and directly operated stores. In relation to ITTI’s core collections, it is positioned as an independent label with a stronger focus on everyday use and cross-cutting appeal.

2021 Sub-brand

ITTI HOME

Bags

A second label focused on everyday offerings

ITTI HOME is a second label officially launched by ITTI, tasked with extending the parent

Collaboration partners

Dates and partner brands

All collaborations

2025.09.12

UNITED TOKYO

A special-order collection with ITTI commemorating the 10th anniversary of UNITED TOKYO’s founding. Made with rare leather and crocodile leather, the collection features functional, refined key rings, coin card wallets, and compact wallets.