Tagline
Life is too short to wear anything that isn’t.
JOE COOL is a brand focused on fashion jewelry and accessories that began using its brand name in Edinburgh, Scotland, UK, in 1978. It is currently based in Scotland and designs, produces, imports and exports, and wholesales jewelry, bags, scarves, hats, socks, gifts, and other products. The brand offers a wide-ranging collection using distinctive materials and components, with a stated aim of proposing innovative and distinctive products that are beautiful and/or fun. Its products are available around the world through jewelry and gift shops, as well as museum shops, theme parks, and online and catalog retailers.
Concept
We design, produce and distribute innovative and distinctive products which are beautiful and, or, amusing.