Judin is a Japanese fashion brand for Generation Z, launched in 2024 after WinC Inc. rebranded RiLi’s former apparel business. Focusing primarily on womenswear, it offered tops, knitwear, outerwear, bottoms, dresses, bags, shoes, and other items. With “moving on from cuteness” as its theme, it proposed a new everyday through playful collections. The brand closed on March 25, 2026.
Concept
Moving on from cuteness