KINUWA

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Country: Japan
Founded: 2019 2010s
Category: Accessories
Related brands: Accessories brands founded in the 2010s Accessories brands from Japan

Overview

Tagline

The scarf of the future: an easy style, simply slipped over the neck

KINUWA is a Japanese silk scarf brand developed by Tokyo Maruso Co., Ltd. In 2019, it filed an application for the trademark “絹輪 / KINUWA” and focuses on ring scarves and loop stoles made with traditional Yokohama silk. Aiming to make scarves feel more accessible, the brand offers 100% silk fabric sewn into a loop that can be worn simply by pulling it over the head. Printing, sewing, and inspection are all carried out in Japan, and the brand operates as an official brand of UVION.

Concept

Making scarves more accessible

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1949

Year Brand Category Description

1949

UVION

Parent brand

Lifestyle products

A silk fashion accessories line extending beyond umbrellas

KINUWA is a line that expands the product range of UVION, which has focused on umbrellas,

KINUWA is a line that expands the product range of UVION, which has focused on umbrellas, into fashion accessories for the neck and hair. It uses 100% traditional Yokohama silk and proposes styles that are easier to wear than ordinary scarves by making the fabric into a loop, as with ring scarves and loop stoles. Printing, sewing, and inspection are also carried out in Japan. It serves everyday attire in a category distinct from all-weather and automatic-opening umbrellas, and is positioned as a silk fashion accessories line distinct from DANNUKU.

1949 Parent brand

UVION

Lifestyle products

A silk fashion accessories line extending beyond umbrellas

KINUWA is a line that expands the product range of UVION, which has focused on umbrellas,