L.A. EYEWORKS

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Primary categories

Overview

Tagline

A face is like a work of art. It deserves a great frame.
L.A. Eyeworks is an eyewear brand opened in 1979 by Barbara McReynolds and Guy Gerardi on Melrose Avenue in Los Angeles, California, USA. It focuses on prescription eyewear and sunglass frames, and sells through its own stores and wholesale. Its philosophy is “to design eyewear to celebrate the diversity of faces and the uniqueness of individuals,” and since its founding, it has championed “conversations that change the way people see.”

Concept

We design eyewear to celebrate the diversity of faces and the uniqueness of individuals.

L.A. EYEWORKS characteristics

L.A. EYEWORKS: 9 style characteristics Traits further from the centre are more prominent within this brand. Distance is not a score, and the area does not indicate brand quality or rank. Minimal & basics Polished & dressy Luxury & heritage Avant-garde & designer Decoration & playfulness Streetwear Trends & youth culture Sporty & sportswear Outdoor & functional

Main traits of L.A. EYEWORKS

Decoration & playfulness
Rich decoration, colours and patterns, and playful design.
Avant-garde & designer
Avant-garde design and expressions of a designer’s individuality and artistry.
Luxury & heritage
Position in the luxury market and connections to fashion history and culture.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of L.A. EYEWORKS relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about L.A. EYEWORKS

Country of origin, founding year, categories and parent brands.

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