Tagline
Because shoes are worn every day.
Le Talon is a Japanese footwear brand launched by the Baycrew's Group in March 2008. It focuses on women's everyday shoes and also offers bags. Its lines include LE TALON PLUS and Le Talon GRISE. Based on the idea that wearing its products completes the sense of self one aspires to, the brand presents its offerings to women who want to update their sense of self in a balanced way while incorporating trends in moderation.
Concept
FAVORITE (things one likes) / SITUATION (consideration of time, place, and occasion) / FEELING (the uplift felt when wearing them) Wearing them completes the sense of self one aspires to be. A footwear brand for women who want to update their sense of self in a balanced way in their daily lives while incorporating trends in moderation.