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LI-NING 1990

LI-NING 1990

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Country: China
Founded: 2021 2020s
Category: Clothing Footwear
Related brands: Clothing brands founded in the 2020s Clothing brands from China

Overview

LI-NING 1990 is a high-end sports fashion brand under China’s Li-Ning Group. It was officially announced in Shanghai on November 4, 2021, and takes inspiration from the sporting spirit of its founder, Li Ning. Drawing on the Chinese philosophical concept of “round heaven and square earth,” it presents a style philosophy of “brand classics—eternal style” and offers collections that blend technology and fashion, with golf at their core. It is sold online and through independent physical retail channels.

Concept

Brand classics—eternal style philosophy

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1990

Year Brand Category Description

1990

Li-Ning

Parent brand

Footwear

A higher-tier sub-line that reinterprets the brand’s history

Formally announced in November 2021, it is an independent sports fashion brand of the Li-N

Formally announced in November 2021, it is an independent sports fashion brand of the Li-Ning Group. Official materials describe it as a new high-end sports fashion sub-brand. It draws on the visual design of the brand’s founding period and the philosophy of “round heaven and square earth” to reinterpret the brand’s cultural assets accumulated over more than 30 years. In group materials from 2024 onward, it is treated as a higher-tier sub-line in the sports casual segment, alongside China LI-NING.

1990 Parent brand

Li-Ning

Footwear

A higher-tier sub-line that reinterprets the brand’s history

Formally announced in November 2021, it is an independent sports fashion brand of the Li-N