Tagline
Designed in Seoul, made for everyday life.
LIEU HOMME is a menswear brand from Seoul, South Korea, launched in 2014. Centered on menswear, it offers clothing inspired by everyday urban scenes and their changes. It does not prescribe how its clothes should be worn, and focuses on creating garments that naturally adapt to the wearer and can be incorporated into daily life. The brand states on its official website that it designs in Seoul and makes clothing for everyday life.
Concept
Rather than following a fixed idea of how clothes should be worn, LIEU HOMME focuses on pieces that naturally adapt to the individual and become part of their everyday life.