Llife is a Japanese fashion and lifestyle line launched in 2020. It grew out of the brand group of Genji Koga, who runs LIDNM, and offers clothing along with jewelry, fragrances, shoes, bags, watches, and other items. It is officially positioned as an “ESSENTIAL COLLECTION derived from LIDNM, designed for everyday use across seasons,” and proposes high-quality basic items that can be worn across seasons. Focusing primarily on its online store, it continues to release menswear and everyday accessories.
Concept
An essential-items line born from LIDNM, with a focus on everyday life. It offers high-quality basic items that carry LIDNM’s collections across seasons.