mag.by c

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Overview

mag.by c is a Japanese store brand for women that debuted from ROSE BUD for Spring/Summer 2021. Its concept is “a new-era hippie style imbued with a free spirit,” and it emphasizes a sense of exhilaration and positive energy through clothing. It offers apparel incorporating vivid colors, craft techniques, multinational elements, and an urban, fashion-forward sensibility.

Concept

A new-era hippie style imbued with a free spirit

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1 brands
Founded
1993
1993 Parent brand
ROSE BUD
Clothing

A hippie-style line that makes use of color and handcraft

A store brand launched by ROSE BUD in 2021, it is defined by “a new-era hippie style imbue

A store brand launched by ROSE BUD in 2021, it is defined by “a new-era hippie style imbued with a free spirit.” Its clothing incorporates vivid colors, multinational patterns, and craft techniques such as crochet, while also combining urban elements. In contrast to GENE HEAVENS, which proposes everyday wear based on denim and military styles, and CREOLME, which centers on vintage and street style, this line focuses on playful styles that make use of color, handcraft, and patterns. It is still featured in ROSE BUD’s store information and product offerings.

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Country of origin, founding year, categories and parent brands.

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