#FR2GOLF

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Overview

#FR2GOLF is a golf line derived from the Japanese apparel brand #FR2 (Fxxking Rabbits), which launched in April 2021. It is operated by Seno Co., Ltd. (representative: Ryō Ishikawa) and primarily offers golf apparel, along with accessories such as caps and belts, and golf items such as balls. Sales are held for 24 hours at the end of each month on a password-protected e-commerce site.

Concept

Differentiating itself from existing golfwear, the brand creates “clothing people want to wear” through designs based on monochrome tones.

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Parent brands and sub-brands, ordered by founding year.

Related brands
1 brands
Founded
2014
2014 Parent brand
#FR2
Clothing

A specialized line responsible for functional products and limited releases in the golf segment.

#FR2GOLF is a golf-specific line derived from the streetwear brand #FR2, and began its rol

#FR2GOLF is a golf-specific line derived from the streetwear brand #FR2, and began its rollout in April 2021. It focuses on apparel made with functional materials (SHELTECH) offering heat shielding, a cooling sensation on contact, moisture absorption and quick drying, lightweight construction, and UV protection, and also offers gear such as golf bags and headcovers. While carrying on the parent brand’s message graphics, it differentiates itself through material design and tailoring suited to sports use. Sales take place through limited e-commerce drops and pop-ups, making it a specialized line within the brand dedicated to golf.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about #FR2GOLF

Country of origin, founding year, categories and parent brands.