Neon

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Overview

Neon is a fashion brand from Qatar. It focuses on abayas, kaftans, and ready-to-wear, using hand-selected materials and in-house tailoring, and states that it works with artisans and tailors to meet its quality standards. Centered on “contemporary refinement” rooted in Qatari culture, it says it aims to create clothing that expresses individual stories between tradition and modernity. No founding year or founder is listed on its official website.

Concept

Our vision is to create fashion that celebrates the grace and strength of women - blending refined silhouettes, luxurious fabrics, and intricate details.

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