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Tagline
Handle with Care
Parent brands and sub-brands, ordered by founding year.
An everyday essentials line spanning newborns through toddlers
A private label that JCPenney has developed in the baby and toddler category, it was rewor
A private label that JCPenney has developed in the baby and toddler category, it was reworked in 2022 to expand its colors and sizes. It currently covers newborns through 5T and features adaptive designs, grow-with-me cuffs, and OEKO-TEX-certified materials. Within children's clothing, it serves as a foundational line for everyday dressing.
An everyday essentials line spanning newborns through toddlers
A private label that JCPenney has developed in the baby and toddler category, it was rewor
A private label that JCPenney has developed in the baby and toddler category, it was reworked in 2022 to expand its colors and sizes. It currently covers newborns through 5T and features adaptive designs, grow-with-me cuffs, and OEKO-TEX-certified materials. Within children's clothing, it serves as a foundational line for everyday dressing.
Brands that share a country of origin, founding period, category or designer.
Country of origin, founding year, categories and parent brands.
Okie Dokie is from United States.
Okie Dokie was founded in 1988.
Okie Dokie covers the following categories: Clothing.
Okie Dokie is a sub-brand of JCPenney.