Tagline
We want you to use them often, and for a long time.
ONEPAIRED is a unisex bag brand from Shibuya, Tokyo, launched in 2018 by Prival Serve Co., Ltd. Its range centers on tote bags and shoulder bags, and also includes Boston bags, backpacks, wallets, and other goods. The brand offers designs for everyday use accented with leather. Its concept is “being simple,” “being easy to use,” and “not being swayed by trends,” with the message “We want you to use them often, and for a long time.”
Concept
Being simple, being easy to use, and not being swayed by trends