Tagline
LET'S BREATHE, OOMPAA!
OOMPAA is a swimwear brand launched in Korea in 2022. Its name comes from the breathing cue “Um… Pa!” taught when learning to swim. It reflects the brand’s intention to breathe in sync and connect with people who love water and swimming, creating an enjoyable and comfortable swimming life. The brand offers swimwear for women, men, and children, along with swimming accessories such as swim caps, goggles, towels, and swim bags, as well as poolside wear. It also features a monthly project that introduces new swimwear each month.
Concept
The name 'Oompaa' embodies the brand's determination and direction to breathe and communicate together with swimmers who love water and enjoy swimming, aiming to create a more delightful and comfortable swimming life.