Tagline
Preserving traditional craftsmanship while incorporating details shaped by a contemporary sensibility, PASSIONE proposes styles that are both refined and fresh.
PASSIONE is a Japanese women's fashion brand. Launched in Japan in 1990, it proposes styles based on the concept of “Innovative Trad,” preserving elements of traditional craftsmanship while incorporating details shaped by a contemporary sensibility. Centered on careful construction, quality materials, and a commitment to materials, sewing, and patternmaking, the brand offers refined casualwear for working women and adult women. Its range spans outerwear, tops, and bottoms.
Concept
Innovative Trad