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Peter Do

Peter Do

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Country: United States
Founded: 2018 2010s
Category: Clothing Bags Footwear
Related brands: Clothing brands founded in the 2010s Clothing brands from United States

Overview

Peter Do is a fashion brand founded in New York in 2018 by the designer of the same name. The brand is led by Peter Do, who was born in Bien Hoa, Vietnam, moved to the United States at age 14, and studied fashion design at the Fashion Institute of Technology (FIT) in New York. Centered on architectural tailoring, modular construction, craftsmanship, and innovation, the brand focuses primarily on ready-to-wear. It officially upholds “purpose, community, and discipline” and aims to renew the idea of what a fashion house can be, unconstrained by conventional norms.

Concept

purpose, community, and discipline

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 2025

Year Brand Category Description

2025

PD-168

Sub-brand

Clothing

A derivative line for everyday uniforms

A derivative line launched in 2025, separate from the main line bearing Peter Do’s name. P

A derivative line launched in 2025, separate from the main line bearing Peter Do’s name. PD-168 takes its name from “168 hours = one week” and proposes uniforms to wear throughout the week. Centered on black, it is limited to three materials—cotton terry, jersey, and liquid satin—and operates through annual updates. It complements the main line’s architectural tailoring by connecting it to a more everyday wardrobe.

2025 Sub-brand

PD-168

Clothing

A derivative line for everyday uniforms

A derivative line launched in 2025, separate from the main line bearing Peter Do’s name. P