Tagline
Newness seeking in a small different
PLER is an accessories brand from South Korea. According to MUSINSA’s brand information, it was founded in 2020 and offers bags and other items made with quality materials and fabrics. The brand emphasizes the impact that everyday items have on daily life, and its approach to design values a distinctive presence that does not compromise ease of use, as well as freshness created through small differences.
Concept
The brand considers the impact that everyday items have on people’s living environments, while taking care that an overly strong presence does not make them difficult to use. It creates freshness through small differences and makes items for everyday use.