szu
/
Fashion brands
/
PRADA BEAUTY

PRADA BEAUTY

X Threads

Link copied

Could not copy. Select and copy the link below.

Link to share

Country: Italy
Founded: 2000 2000s
Category: Fragrance Beauty and cosmetics
Related brands: Fragrance brands founded in the 2000s Fragrance brands from Italy

Overview

Tagline

Activating Beauty

PRADA BEAUTY is the beauty division operated by PRADA, which originated in Milan, Italy. PRADA was founded in Milan by Mario Prada in 1913 and entered the beauty sector in 2000 with individually packaged skincare products. In addition to fragrance, it launched the new makeup and skincare lines “PRADA COLOR” and “PRADA SKIN” in 2023. It currently offers fragrance, makeup, and skincare under a long-term license with L’Oréal, presenting beauty that draws on technology and creativity.

Concept

At Prada Beauty, everything we do is built on the principles of rethinking and reinventing.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1913

Year Brand Category Description

1913

Prada

Parent brand

Clothing

A beauty domain extending from fragrance into makeup and skincare

PRADA BEAUTY is the beauty domain through which Prada extends its brand expression into fr

PRADA BEAUTY is the beauty domain through which Prada extends its brand expression into fragrance, makeup, and skincare. In 2021, Prada entered into a long-term licensing agreement with L’Oréal to jointly develop, create, and distribute luxury beauty products. In 2023, it announced Prada Color for makeup and Prada Skin for skincare, expanding its beauty offering, which had been limited to fragrance, across multiple categories. While Luna Rossa, Candy, Les Infusions, Paradoxe, and Paradigme are individual fragrance lines, PRADA BEAUTY is positioned as a broader business and product domain encompassing fragrance as well as makeup and skincare, including those lines.

1913 Parent brand

Prada

Clothing

A beauty domain extending from fragrance into makeup and skincare

PRADA BEAUTY is the beauty domain through which Prada extends its brand expression into fr