Puppets and Puppets is an American fashion brand launched in New York in 2018 by Carly Mark and Ayla Argentina. Centered on apparel and accessories, it operates on the principle of connecting fine art and fashion simultaneously through clothing. The brand describes its approach as “fine art and fashion simultaneously,” and says it places importance on classic storytelling, an approach distinct from traditional styling, sculptural construction through clothing, as well as utility, comfort, and mindfulness. Pieces such as the Cookie Leather Top Handle Bag, which transform everyday motifs into forms, are known as signatures.
Concept
Puppets and Puppets is a means to merge fine art and fashion simultaneously. We explore classic storytelling, non-traditional styling, and sculptural construction through clothing, as well as utility, comfort, and mindfulness. The brand aims to employ a different kind of role than a traditional fashion line— one that is future thinking and unafraid.