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St. John's Bay

St. John's Bay

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Country: United States
Founded: 1987 1980s
Category: Clothing Bags Footwear
Related brands: Clothing brands founded in the 1980s Clothing brands from United States

Overview

St. John’s Bay is a casual clothing line for men and women that launched in 1987 as a JCPenney private label. Inspired by classic American sportswear while incorporating contemporary elements, it focuses on timeless pieces that emphasize versatility for everyday wear and comfort. It is available at JCPenney stores and online.

Concept

St. John's Bay is a versatile, comfortable, and casual line for men and women. Starting with quality fabrics and construction, each piece draws inspiration from classic American sportswear and infuses current elements for timeless pieces with a modern touch.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1902

Year Brand Category Description

1902

JCPenney

Parent brand

Clothing

A core label covering everyday casualwear and clothing for outings

Within JCPenney’s private-label lineup, St. John's Bay serves as a staple brand at the cor

Within JCPenney’s private-label lineup, St. John's Bay serves as a staple brand at the core of its casualwear offering. In menswear, it extends into apparel for outings and outdoor activities through St. John's Bay Outdoor, as well as Big & Tall and Adaptive options; in womenswear, it includes plus sizes and covers everything from everyday wear to seasonal outer layers.

1902 Parent brand

JCPenney

Clothing

A core label covering everyday casualwear and clothing for outings

Within JCPenney’s private-label lineup, St. John's Bay serves as a staple brand at the cor