STANDARD OF COOHEM is a brand line from Japan, developed as a sub-label of COOHEM, the in-house brand of Yonetomi Sen-i, a long-established knitwear manufacturer in Yamagata Prefecture. COOHEM was launched by Ken Oe in AW 2010 and produces women’s and men’s apparel and fashion accessories centered on knit tweed. STANDARD OF COOHEM is a line focused on everyday staple clothing and accessories.
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STANDARD OF COOHEM
Primary categories
Related categories
Overview
Related brands
Parent brands and sub-brands, ordered by founding year.
- Related brands
- 1 brands
- Founded
- 2010
Year
Brand
Category
Description
2010
COOHEM
Parent brand
Clothing
A unisex staple concept line
STANDARD OF COOHEM is a concept line launched by COOHEM in early spring 2015, positioned a
STANDARD OF COOHEM is a concept line launched by COOHEM in early spring 2015, positioned as the brand’s first unisex line. It centers on classic items such as Breton shirts and sweatshirts, reworking them with original knitted tweed and materials based on COOHEM’s interknitting techniques. The products feature sizing designed to be worn by people of all genders and simple designs, serving to apply the main collection’s material development capabilities to staple products for everyday wear.
2010
Parent brand
COOHEM
Clothing
A unisex staple concept line
STANDARD OF COOHEM is a concept line launched by COOHEM in early spring 2015, positioned a
STANDARD OF COOHEM is a concept line launched by COOHEM in early spring 2015, positioned as the brand’s first unisex line. It centers on classic items such as Breton shirts and sweatshirts, reworking them with original knitted tweed and materials based on COOHEM’s interknitting techniques. The products feature sizing designed to be worn by people of all genders and simple designs, serving to apply the main collection’s material development capabilities to staple products for everyday wear.
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Frequently asked questions about STANDARD OF COOHEM
Country of origin, founding year, categories and parent brands.
STANDARD OF COOHEM is from Japan.
STANDARD OF COOHEM was founded in 2015.
STANDARD OF COOHEM covers the following categories: Clothing, Bags.
STANDARD OF COOHEM is a sub-brand of COOHEM.