STORY RING is a fashion accessory line derived from amabro, a Japanese design brand launched in 2006 by AMDR, led by Shu Murakami. Drawing on Murakami’s “Mix Evolution Theory” as a source of creativity, amabro has reexamined Japanese craftsmanship from the perspective of gift-giving and proposed products that bring art into everyday life. STORY RING is also presented as one of its gift-oriented products, with particular attention paid to packaging.
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STORY RING
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- Country
- Japan
- Category
- Related brands
Primary categories
Overview
Related brands
Parent brands and sub-brands, ordered by founding year.
- Related brands
- 1 brands
- Founded
- 2006
Year
Brand
Category
Description
2006
amabro
Parent brand
Lifestyle products
An offshoot line focused on accessories
STORY RING is a fashion accessories line included in amabro’s initial lineup. While the pa
STORY RING is a fashion accessories line included in amabro’s initial lineup. While the parent brand focused on lifestyle goods such as tableware, interior items, and baby products, STORY RING expanded its scope into adornments centered on rings. Alongside BAB Series, it is presented as a separately named offshoot line through which amabro extended into items that could be worn and had a gift-oriented character and distinctive art direction. It is an accessories line representing the brand’s early development, distinct from its current main product groups.
2006
Parent brand
amabro
Lifestyle products
An offshoot line focused on accessories
STORY RING is a fashion accessories line included in amabro’s initial lineup. While the pa
STORY RING is a fashion accessories line included in amabro’s initial lineup. While the parent brand focused on lifestyle goods such as tableware, interior items, and baby products, STORY RING expanded its scope into adornments centered on rings. Alongside BAB Series, it is presented as a separately named offshoot line through which amabro extended into items that could be worn and had a gift-oriented character and distinctive art direction. It is an accessories line representing the brand’s early development, distinct from its current main product groups.
Brands with shared characteristics
Brands that share a country of origin, founding period, category or designer.
Frequently asked questions about STORY RING
Country of origin, founding year, categories and parent brands.
STORY RING is from Japan.
STORY RING covers the following categories: Accessories.
STORY RING is a sub-brand of amabro.