Tommy Jeans

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Authentic. Original. Tommy.
Tommy Jeans is the denim line of the American fashion brand Tommy Hilfiger. Formerly known as Hilfiger Denim, it was rebranded as Tommy Jeans in 2018, beginning with the Pre-Spring 2018 collection. It carries over to denim the American preppy design DNA developed by Tommy Hilfiger, the brand’s founder. Aimed at younger consumers, it offers casual sportswear centered on denim, with a sensibility of “reissuing” original designs from the 1980s and 1990s. The official site uses “Authentic. Original. Tommy.” and presents “We keep pushing jeans to what's next in style and beyond, making better denim with every new drop.” as the philosophy of its denim platform, “Denim Progressed.”

Concept

We keep pushing jeans to what's next in style and beyond, making better denim with every new drop.

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1 brands
Founded
1985
1985 Parent brand
Tommy Hilfiger
Clothing

The core casual line focused on younger consumers and denim

Tommy Jeans is the current denim and casual offshoot line, preceded by HILFIGER DENIM, and

Tommy Jeans is the current denim and casual offshoot line, preceded by HILFIGER DENIM, and serves as an entry point to TOMMY HILFIGER for younger consumers. Centered on jeans, it offers T-shirts, sweatshirts, outerwear, shoes, bags, accessories, and more. It reworks elements from 1980s and 1990s archives and American denim into everyday wear featuring logos, color blocking, and a streetwear sensibility. While the main line focuses on classic polos and chinos, Collection on premium editing, and TAILORED and GOLF on use-specific offerings, Tommy Jeans forms the core of the youthful casual segment centered on denim.

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Brands that share a country of origin, founding period, category or designer.

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