szu
/
Fashion brands
/
WILD THINGS

WILD THINGS

X Threads

Link copied

Could not copy. Select and copy the link below.

Link to share

Country: United States
Founded: 1981 1980s
Category: Clothing Bags
Related brands: Clothing brands founded in the 1980s Clothing brands from United States

Overview

Tagline

LIGHT IS RIGHT

WILD THINGS is an outdoor brand founded in 1981 in North Conway, New Hampshire, USA, by mountaineers John Bouchard and Marie Meunier. Beginning with climbing gear and clothing for high-altitude mountaineering, it has expanded into backpacks, technical outerwear, and clothing and gear for the military. Its brand DNA is “LIGHT IS RIGHT” (it must be lightweight and tough), and it continues to develop products with an emphasis on lightness and durability. The brand is known for the Denali Jacket and WILD THINGS TACTICAL, among other products.

Concept

It must be lightweight and tough

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 2010

Year Brand Category Description

2010

WILD THINGS TACTICAL

Sub-brand

Clothing

A core line focused on the military and tactical field

WILD THINGS TACTICAL is an independent line launched by WILD THINGS in 2010 for military a

WILD THINGS TACTICAL is an independent line launched by WILD THINGS in 2010 for military and tactical equipment. Based on clothing developed for U.S. special forces, it differs from the main outdoor line by emphasizing layering for military missions, flame resistance, protection, and government-issue specifications. It applies WILD THINGS’ lightweight construction and durability, rooted in mountaineering and outdoor use, to the military field, and is positioned as a core line in the brand’s military category alongside its outdoor line.

2010 Sub-brand

WILD THINGS TACTICAL

Clothing

A core line focused on the military and tactical field

WILD THINGS TACTICAL is an independent line launched by WILD THINGS in 2010 for military a

Collaboration partners

Dates and partner brands

All collaborations

2023.08.24

UNITED TOKYO

The first collaboration with WILD THINGS. UNITED TOKYO reinterprets functional details rooted in fishing and military styles through a fashion-forward lens, offering five styles in total, including a water-repellent nylon blouson, T-shirts, and easy pants.