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YOHEI OHNO

YOHEI OHNO

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Country: Japan
Founded: 2014 2010s
Category: Clothing
Related brands: Clothing brands founded in the 2010s Clothing brands from Japan

Overview

YOHEI OHNO is a fashion brand founded in Tokyo in 2014 by designer Yohei Ohno. Focusing primarily on women's ready-to-wear, the brand is built around distinctive form-making and practicality, with structured silhouettes and unexpected material combinations as its signatures. Its achievements include receiving the TOKYO FASHION AWARD in 2016, being named a finalist for the International Woolmark Prize in 2018, and creating uniforms for the Sumitomo Pavilion at Expo 2025 Osaka, Kansai.

Concept

Distinctive form-making and practicality

YOHEI OHNO characteristics

Main traits of YOHEI OHNO

Avant-garde & designer: Avant-garde design and expressions of a designer’s individuality and artistry.
Decoration & playfulness: Rich decoration, colours and patterns, and playful design.
Outdoor & functional: Outdoor influences and functionality suited to weather and ease of movement.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of YOHEI OHNO relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.

Collaboration partners

Dates and partner brands

All collaborations

2025.09.19

BEAMS

The first capsule collection by YOHEI OHNO × Ray BEAMS, featuring pieces such as the Swallowtail Jacket under a “classic” theme.

2024.09.12

UNITED TOKYO

A womenswear collaboration that reconstructs YOHEI OHNO’s signature elements from UNITED TOKYO’s perspective. The collection includes an X-shirred dress, a cropped blouse reworking the Takarazuka shirt, and a skirt designed to be worn as part of a set.