AMERI

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Overview

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NO RULES FOR FASHION
AMERI is a Japanese women's fashion brand founded by Naoko Kuroishi in 2014. It is operated by B STONE and primarily conducts its business through e-commerce. As an original brand within the select shop AMERI VINTAGE, it offers a lineup combining vintage items with original items. Its concept is “NO RULES FOR FASHION” (“There are no rules in fashion”), and it proposes a genreless style encompassing categories such as mode, casual, and feminine.

Concept

NO RULES FOR FASHION (There are no rules in fashion)

Related brands

Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
2014
2014 Parent brand
Ameri VINTAGE
Clothing

The original line at the core of the brand.

The core label developed as an original brand of Ameri VINTAGE. Built on “NO RULES FOR FAS

The core label developed as an original brand of Ameri VINTAGE. Built on “NO RULES FOR FASHION,” it offers designs that combine vintage elements with the latest trends, with MEDITTERA LINE, UNDRESSED, CEREMONY, and Ameri BASIC each branching out from this brand. It is not limited to a specific occasion, but serves as the central axis spanning everyday wear, occasionwear, and resort wear, expressing the basic ethos of the brand family as a whole.

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Brands that share a country of origin, founding period, category or designer.

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Country of origin, founding year, categories and parent brands.

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