Artemis Classic

ARTEMIS KINGS was established in 2011 as a sibling brand of Artemis Classic and is an independent silver accessories brand. While Artemis Classic centers on Gothic and rock styles that reinterpret vintage aesthetics for the present, ARTEMIS KINGS places the crown at the heart of its brand identity, combining antique-inspired and Gothic designs with wearable proportions. It also incorporates the world of its original music and lyrics into its brand expression, developing the silver craftsmanship shared with its parent brand through a different narrative as a spin-off line within the brand family. The official brand history also explicitly identifies it as a sibling brand established from Artemis Classic.

Elenore Jewelry is an independent brand established in 2018 as a sister brand of Artemis Classic. In contrast to Artemis Classic’s substantial silver forms and Gothic & Rock direction, it designs around “light,” drawing on the reflections of jewelry and the brilliance of stones, and offers two lines for women: silver accessories and gold jewelry. Its characteristics include volume suited to everyday wear, simple forms, and designs intended for layering. Within the brand family, it can be regarded as a spin-off line that extends the design philosophy of parent-brand designer 吹原修 into more jewelry-focused offerings for women.