ARTIDA OUD is a Japanese jewelry brand launched by Sazaby League in 2018. Director and designer Mariko Abe led the brand’s establishment. Centered on online sales, it offers rings, earrings, necklaces, and other pieces made with natural stones, pearls, and precious metals. Its brand concept is “Raw Scents of Glimmer,” and it emphasizes jewelry that brings out the individuality of each stone, Indian craftsmanship, and giving back to producers. The brand supports women in shining as they are and also runs a donation program.
Concept
Raw Scents of Glimmer