Tagline
B.C.+ISHUTAL is always by your side, close to the people who use its products.
B.C.+ISHUTAL is a fashion brand centered on bags, developed by SOGAWA LUGGAGE CO.,LTD. from its base in Osaka. SOGAWA LUGGAGE CO.,LTD. handles the entire process for its original brands, from planning to sales. The brand covers a wide range of styles, designs, colors, and materials, and aims to bring trend-conscious casual style into everyday life through fashion-focused items. Its offerings include categories suited to different uses, such as backpacks, tote bags, shoulder bags, body bags, and hip bags. The brand’s stated message is, “Always by your side, close to the people who use our products.”
Concept
The various items planned with fashion as their starting point are intended to make everyday life more enjoyable and colorful for users who are attentive to trends and favor a casual style.